Decisioning & Credit Risk Management

Drive higher business performance with more insightful and dynamic decisions

Better customer decisions are a powerful force for raising business performance. Precisely targeted decisions, consistently executed across the Customer Life Cycle, can drive profitability. No matter the simplicity or complexity of the decisions you need to make, Experian has the people and tools across the Customer Life Cycle to help.

Quick, flexible, precise: the ability
to affect change and succeed

Managing customer decisions is like weather forecasting. You want to know the conditions so that you can plan ahead. With integrated data and analytics, PowerCurveTM Strategy Management gives you the insight and control you need to make more informed decisions. And when conditions change, as they often do, you can quickly adjust. Increasing competition and rising customer expectations are no longer challenges that slow you down. Now you have a solution that allows you to consistently make critical decisions, with confidence.

PowerCurveTM Strategy Management – How it works

PowerCurveTM Strategy Management helps you develop and deploy decision strategies more easily than before. You can also evaluate how well the strategies are working and continuously improve them over time. With this closed loop process, you can recognise signs of emerging risks or changing markets early on. And quickly adapt decision strategies to take advantage of opportunities and avoid negative outcomes. So as markets continue to shift, PowerCurve Strategy Management will help you keep risk in check, drive performance, and optimise the customer journey.


At Experian, we unlock the power of data to create opportunities for consumers, businesses and society. Managing and safeguarding the largest and most diverse data repository in the industry means we can provide the answers you need for faster, confident decisions. Contact our Experian sales representative today.

How Experian can help

  • Increase revenue with higher take-up rates

  • Reduce time to decision and enhance the customer experience

  • Improve operational efficiency

  • Manage risk more effectively

  • Minimise losses and bad debt

  • Gain flexibility to quickly respond to changing market conditions

  • Ensure compliance with regulatory policies

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